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Branding - Jan 6th 2021


Hi everyone! I have been working diligently to design a logo for my project "Modern Mixing". I first started off with a pallet knife because that is used to mix plaints and that's what my project is about. I then wanted to incorporated my brand name into my logo. I presented my first logo with text to my peers, and after feedback, they felt the text that I used for my name did not match the overall feeling or vibe of my project. After many drafts of a new font, I landed on black letter with the

paint dripping over them.


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